Rewriting The Playbook: Digital Strategies for Event Planners
Event planners have had their world turned upside down by this pandemic. Their entire 2020 plans and profits have evaporated in the blink of an eye, leaving many to wonder: what do we do next?
My friends over at the Connected Commerce Council (3C), invited me to host a webinar to share practical tips and advice for event planners, including:
How to transition from a physical event to digital-first strategy
How to maintain clients and partners through this transition
How to come out of this crisis stronger with an expanded digital footprint
The recorded session and slide deck are below, as well as resources that you may find helpful. The original post was published on my LinkedIn page, if you have additional ideas, insights or resources, please leave a comment there. Now is the time to share support and knowledge.
Take care, stay safe, and stay strong ❤️
WEBINAR VIDEO👇
SLIDE DECK ⬇️
HELPFUL RESOURCES 🙌
Virtual Events
Digital Content & Influencer Marketing
Using Influencers to Pivot Your Marketing & Comms Strategy, Onalytica
The State of Influencer Marketing 2020: Benchmark Report, Influencer Marketing Hub
Marketers Think COVID-19 Will Be Worse For Advertising Than The 2008 Financial Crisis, Forbes
Related Content I've Produced
Marketers, Do This Instead of Events, Chelsea Andrews
"The Future Has Arrived Early" : Evan Kirstel On The New Normal For Marketers, Chelsea Andrews
You Guys, Influencer Marketing Works, Chelsea Andrews
